Engagement Record

What the work produced

Full engagement write-ups: the position as found, what the diagnostic evidenced, the workstreams deployed, the financial bridge, and what generalises to comparable assets. Figures are reconciled to client source systems.

Engagements published5
Keys under review401
Median RevPAR movement+56.7%
Mean direct share shift+32.6 pts
Published engagements

Full write-ups

Each engagement is published only with client approval. Where a client has asked for anonymity, the property is described by class and market rather than named.

Luxury  ·  New York  ·  120 keys  ·  BBZ-NYC-2024-011

The Grand Plaza Hotel

Heavy reliance on Booking.com/Expedia (75% OTA share) causing over $40,000 in monthly commission leakage, combined with static weekend pricing and weak website direct conversion.

RevPAR +46.8% $112 → $164
Occupancy +16 62% → 78%
Direct share +27 25% → 52%
Dynamic Pricing Setup Rate Parity Enforcement Booking Engine Optimization CRM & WhatsApp Abandonment Campaigns
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The Grand Plaza Hotel
Upper-Upscale Urban Full Service
Resort  ·  Goa  ·  84 keys  ·  BBZ-GOA-2024-027

Zuri Sands Beach Resort

Struggling with extreme seasonal occupancy drop-offs during monsoon periods, heavy OTA commission leakages (80% OTA share) via Agoda, and static flat rates leading to weekend pricing dilution.

RevPAR +67.4% ₹2,925 → ₹4,896
Occupancy +23 45% → 68%
Direct share +35 20% → 55%
Dynamic Monsoon Yield Cascade Google Hotel Price Feed Ads Room Category Upsell Funnel WhatsApp Pre-stay Direct Promos
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Zuri Sands Beach Resort
Leisure Resort, Seasonal Demand Profile
Boutique  ·  Jaipur  ·  42 keys  ·  BBZ-JAI-2024-039

Royal Heritage Palace

Losing high-intent international and corporate travelers to OTA packages. Low review velocity on Google Maps and Booking.com, leading to page 2 ranking decay.

RevPAR +64.1% ₹4,420 → ₹7,252
Occupancy +22 52% → 74%
Direct share +33 15% → 48%
Maps SEO & Review Velocity Campaign Booking.com Genius Margin Protection Direct Booking Loyalty SSO Wholesaler Parity Closure
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Royal Heritage Palace
Heritage Boutique, International Leisure
Midscale  ·  Bengaluru  ·  95 keys  ·  BBZ-BLR-2024-052

The Oakwood Suites

Missing out on mid-week corporate business travel contracts. Outdated booking engine with 88% cart abandonment, combined with zero retargeting ads.

RevPAR +57.1% ₹2,784 → ₹4,374
Occupancy +23 58% → 81%
Direct share +34 18% → 52%
Corporate RFP Bidding (Lanyon) Direct Booking Engine CRO WhatsApp Abandoned Cart Recovery Meta Lookalike Retargeting
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The Oakwood Suites
Midscale Corporate Transient
Boutique  ·  Mumbai  ·  60 keys  ·  BBZ-BOM-2024-064

Vibe Urban Hotel

High cost-per-acquisition (CPA) on Google Search Ads bidding against OTAs for brand terms. High click-spillage outside Mumbai and weak mobile conversion rates.

RevPAR +48% ₹3,520 → ₹5,208
Occupancy +20 64% → 84%
Direct share +34 22% → 56%
Symptom Intent Ad Structure Conversions API (CAPI) Integration Single-Click UPI Booking Engine Localized Meta Video Reels
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Vibe Urban Hotel
Boutique Urban, Paid-Acquisition Dependent
Same diagnostic, your numbers

Would this assessment find the same leaks in your property?

Every engagement above opened with the same four-week diagnostic: distribution mix, parity integrity, conversion capability and attribution accuracy, each finding quantified before any remediation was proposed.

Basis of presentation: Metrics compare matching trailing-twelve-month periods before and after each engagement, drawn from client property management and channel-manager systems. Outcomes reflect the specific market, asset and operating conditions described in each write-up and are not a projection of results for other properties.